My name is Melinda Jones. A few years ago, at the prompting of my good and fearless friend, Jean, I started a little blog called Super Much Love. Writing for it engaged more honesty and fun than I could ever have imagined. The feedback I received from readers gave me the courage I needed to try my hand at something I’d always really, truly, wildly dreamed about. (We all have something like that – it’s often the stuff you sketch on paper napkins and boarding passes and church programs.) For me, it was creating a line of cards.

I wanted to write words that moved people to braveness of the heart or a better day. I wanted to print them on paper so good it would make you sigh with the yum of it all. The design had to be modern, warm, and gender neutral, so that even my brother, Morgan (who writes the best dang letters), would feel comfortable using the line. Cards that serve men and women with equal amounts of thoughtfulness and quality. Laughter and relationships don’t really have a gender, after all. The good stuff is the good stuff.

It was important to me that the cards would speak to the feelings you have about events and the people involved, rather than focusing on the events themselves. That’s why our products don’t say ‘Happy Birthday!’ but, rather, ‘You’re The Best And The Mostest,’ or ‘Heck Yes.’ The whole reason you’re pumped for someone’s life event is because it’s an occasion to celebrate what he or she means to you, and the amazing role they play in your life and in this world. That’s what the cake and candles are really about. Amazingness.

My background is in advertising, marketing, real estate investment and one tech start-up. All were huge for me; they involved challenging work and were filled with super talented people to learn from. In retrospect, each undertaking taught me that words have always been my favorite thing. What’s more fun, more memorable or more drop-jaw powerful than the right words whispered over you or into your life? Words are part of music, part of art, part of love. They do the heavy lifting yet are light as air. I dig ‘em.

Before I go any further, I must, must introduce you to the amazing Tammy Shugart, our Director of Finance & Operations. She joined the company near the very beginning, infusing her magical blend of accounting prowess and impeccable style. She has made so much of Read Between The Lines possible and successful, and our growth joyful and remarkably smooth. Tammy is a CPA with a masters degree in accounting, who somehow daily looks like she just wrapped up a modeling gig for a J. Crew ad. She is also unfairly gifted in the areas of organization, great hair and knowledge of boy bands. We are yin and yang, and we’re both passionate about paper and good design. We laugh a lot and work our buns off and learn at least 12 new things a day.

Read Between The Lines is all about things to make you smile. Cause we all need that. Right now. Tomorrow. And on the second Tuesday of next month, when a fender bender meets a weird text message meets a freaking pimple on your nose before THE meeting, for Pete’s sake. We all need reminders of joy, that things get better, that life is inherently funny and that people are for us. (A real note in the real mail really can change everything.)

Thanks, have fun here and please let us know how we can help you at any time. This might be the Internet, but it’s nothing useful if it doesn’t connect us beyond a pageview, K? ;) Call or shoot us an email and it’ll make our day, always!



MANA Nutrition addresses the most severe cases of childhood malnutrition across the globe. Example: MANA's single-serving packets of (vitamin-packed) peanut paste restore a malnourished child to health in just four weeks.


Rolling Dog Farm provides a safe and loving, permanent home for disabled dogs and horses in the White Mountains of northern New Hampshire. You must, must see their website. Entirely upbeat, informative and inspiring!


Read Between The Lines® products are sold at the following amazing,
hard-working and creative retailers. We think they hung the moon. We hope you’ll visit them lots,
and then tell everyone you know about them. : ) We’ve provided links to their websites so you can
reach them for good scoop like store hours and products they carry. 

If you are a retailer interested in placing an order,
please email us: hello@readbetweenthelines.com.

Many thanks!



Behind The Glass / Auburn


Signatures Invitations and Gifts / Glendale
DeCesare Design Group / Mesa


Riffraff / Fayetteville
Shindig Paperie / Fayetteville


Paper Capers / Burlingame
Pulp / Los Angeles
sugar paper / Los Angeles
Lula Mae / Pasadena


Bruce Museum / Greenwich


Simply Gorgeous / Gainesville


The Merchant at Howell Mill / Atlanta
The Paris Market / Savannah


Elizabeth Grace / Chicago
Fig Tree Boutique / Chicago
VALENTINA / Lake Forest
VALENTINA / Winnetka


Hot Pink / Brentwood


For Friends! / Lexington


Red Arrow Workshop / Lafayette
Sweet Caroline Designs / Shreveport


Marmalade / Belmont


Papers Plus / Grand Rapids


(pk)flynn / Lincoln
On A Whim / Omaha


The Write Occasion / Wyckoff


Annie’s Blue Ribbon General Store / Brooklyn
Dabney Lee / Brooklyn


Theophilus / Brevard
Swagger / Cary
parker and otis / Durham
Sercie / Matthews


On Paper / Columbus
Lovely Paperie & Gifts / Rocky River


The Social Club / Norman
Tulips / Norman
Blue Seven / Oklahoma City
Dutch Floral & Home / Oklahoma City
Plenty Mercantile / Oklahoma City
Wooden Nickel / Stillwater
Must Stash / Tulsa


Olivia’s / Salem


Macris Chocolates / Lemoyne
the frame game / Newtown


mac & murphy / Charleston


Moon Mippy / Boerne
Dr Delphinium / Dallas
{neighborhood} / Dallas
Scardello / Dallas
Studio 6 Fitness / Dallas
Swoozie's / Dallas
Hearts Desire / Frisco
Silly Silly Girls / Houston
Missing Q Press / McKinney
Invitations, Etc. / San Antonio
Moon Mippy / San Antonio


Ivy Nursery / Charlottesville
Simply Charming Boutique / Winchester


Bourbon & Boots
Brown Ink
Scoutmob Shoppe

Frequently Asked Questions

Let's See 'Em.


Payments are processed through PayPal. This means can pay with your PayPal account or with your Visa, MasterCard, American Express, or Discover card through PayPal’s checkout. You do not need a PayPal account to checkout.

Magic fairy dust sprinkled onto each and every thing by Read Between The Lines staff is life changing (yes!) and complimentary.

Currency & Sales Tax

Prices are in U.S. dollars. Texas residents will be charged 8.25% sales tax (on order subtotal, without shipping).

Contact Information

Do us a mighty favor and ensure your email address is correct when you’re in PayPal checkout. We will be contacting you by email should there be any issue or question regarding your order.

Be a love and include your phone number, too, just in case you become the next Lady Gaga or Bieber and suddenly must shut down your email account. A Plan B is always nice. : )

Shipping Address

Please ensure your ‘ship to’ address is correct in the PayPal checkout process. As per PayPal buyer and seller protection policies, we can only ship to the address listed in the PayPal checkout page.

Processing Times

We typically ship orders within 2-3 business days. Should we expect a delay for any reason, we will notify you of this ASAP.

PLEASE NOTE: Framed prints are made to order for us by a wonderful professional framer in Dallas. Allow two little weeks for shipping of framed prints.

US Shipping

Orders are shipped with oodles of happiness and via FedEx Ground or USPS, and typically arrive within 3-5 business days in the United States. Need something faster? Please request expedited shipping via specific instructions on your order, in the ‘Note to Seller’ box in the PayPal checkout process. Tell us what day you need the package to arrive, and either “morning” or “afternoon.” We’ll get that hot potato delivered via the fine folks at FedEx Express. Voila!

International Shipping

USPS is our default carrier for international shipping. Please note that USPS only allows tracking while the package is in the United States {foreign countries don't scan and update the USPS tracking system}. If a package is lost or stuck in customs, Read Between The Lines will not be held liable. If you would like tracking and insurance via FedEx (because they are amazing), please email us BEFORE placing your order so we can plan accordingly, and the additional shipping charges can be added to your transaction.

Gift Shipping

Sending something fun to someone you dig? We’re tickled pink to giftwrap it for you (complimentary, love!). Please just let us know in the ‘Note to Seller’ box in the PayPal checkout process (including a short note you’d like included with your order, and any helpful giftwrapping-oriented instructions, like “my friend is allergic to pink.”).

Please also make sure that the “ship to” address has the correct gift recipient name and address. Thanks!

Return Policy

We want you to be over-the-moon happy with what you receive from Read Between The Lines. Should anything make you the least bit sad, please contact us via email within 14 days of receiving the items.

If you’d like to return something, please note that goods must be returned within 14 days of shipment - in original packaging and in sellable condition.

Upon our receipt of the returned items (in lovely condition and in original packaging), a full refund of your merchandise cost will be issued to the card you used to make your purchase. There. All better.

Questions for us not covered in this FAQ? Send us a line at: hello@readbetweenthelines.com. We love to hear from you!